The world’s most successful projects include the International Space Station, the Porsche 911 and Apple’s iPod. They succeeded due to superior project management, which required superior project sponsorship. Project-management expert Michiel van der Molen explains the nature of project sponsorship, compares it with project management, and explains why the project sponsor owns the project – and gets the credit or blame. LetsRead recommends this semitechnical, highly detailed, comprehensive and professional primer as an excellent resource for anyone involved in project planning, management or sponsorship.
