Sales trainers teach salespeople to give their buyers insights, educate them, challenge them and add value to their lives. None of this promotes sales. Emotional intelligence (EQ) does. To make sales, develop strong interpersonal skills, learn to control your feelings, leverage your buyers’ emotions and manage your relationships with them. Master salesman Jeb Blount teaches salespeople how to use the psychology of “sales EQ” to close deals. Despite some rough language, LetsRead finds that salespeople everywhere can learn from his insightful manual.