To the members of Generation X, success doesn’t necessarily mean accumulating power or calling every shot. So-called “Xers” tend to seek a sensible balance between their work and personal lives. Companies interested in 21st century competitiveness must provide that balance, according to a survey of 1,200 Gen Xers. Baby Boomer Charlotte Shelton and her Xer daughter Laura Shelton examine the attitudes of Gen X professional women as they look to the future. This book is recommended as heads-up for Boomer-age leaders and their Gen X colleagues. Now is the time to think about the work environment you must create to recruit and retain young talent. And if you are an up-and-coming Xer, now is the time to decide what you want to up-and-come to.