Go Tech, or Go Extinct

Go Tech, or Go Extinct

RECOMMENDATION The market value of top technical companies is almost five times greater than that of the top traditional companies in other industries. Paul Cuatrecasas argues that this market value represents the true power technical companies...

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Growth Gamble

Growth Gamble

Some senior executives are so eager for growth that they gamble their company’s riches on new business initiatives that will probably fail. Researchers estimate that the failure rate for company-spawned business initiatives is as high as 99%...

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Pay People Right

Pay People Right

According to Patricia K. Zingheim and Jay R. Schuster, if you improve the way you pay and reward your employees, you will motivate them more effectively and enhance their performance. The authors provide a variety of tools for implementing...

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EnergizeGrowth Now

EnergizeGrowth Now

Entrepreneurs whose firms have moved beyond the exciting start-up phase must deal with the challenges and opportunities of business growth. Organizational strategy consultant Lisa Nirell spent seven years developing her “EnergizeGrowth” program...

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Investing in People vs. Managing Human Capital

Investing in People vs. Managing Human Capital

What do finance executives seek from learning and HR programs? Susan Meyer, head of Talent and Inclusion Strategy for Marsh & McLennan Companies Inc. (MMC), and Matthew Cunningham, chief financial officer of the MMC firm Oliver Wyman, take the...

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Information Technology Project Management

Information Technology Project Management

In this textbook on managing information technology (IT) projects, Jack T. Marchewka gives clear explanations of sound project-management principles. The book’s organization and tone are designed for a college setting. Of course, you can read the...

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Trillion Dollar Coach

Trillion Dollar Coach

Trillion Dollar Coach (2019) pays homage to Bill Campbell, a coach and mentor whose advice and insights helped some of Silicon Valley’s brightest lights build multi-billion dollar companies. In these blinks, Google leaders Eric Schmidt, Jonathan...

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The Wealthy Freelancer

The Wealthy Freelancer

The Wealthy Freelancer (2010) reveals the secrets behind a successful career in freelancing. These blinks outline how you can focus, structure, manage, organize, market and price your freelance business in the most effective and fulfilling way...

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Marketing Above the Noise

Marketing Above the Noise

Marketing Above The Noise (2015) guides you through today’s marketing world, helping you separate useful advice from useless noise. Advising against jumping on the bandwagon and following all those hot new marketing trends, these blinks...

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Success and Luck

Success and Luck

Success and Luck (2016) reveals the role of luck in the lives of the most famous achievers in sports, business and the arts. These blinks explain how most of us are blind to the impact of luck on a person’s success, and also reveal how this...

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The Great Escape

The Great Escape

The Great Escape (2013) clearly explains that humanity is doing better than ever before. But not everyone has benefited from the technological and political developments that have made our prosperity possible. By examining both historical and...

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Co – opetition

Co – opetition

Co-opetition (1996) combines game theory with business strategy, presenting a roadmap for how to create a successful venture. The authors explain how running a business is just like playing a game: it involves mastering the rules, knowing the...

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